Guys behind that Carphone Warehouse ad


Whilst vegtablising myself in front of the TV last night I caught an advert for Carphone Warehouse; who obviously deem minimal techno mainstream enough now to put in there ads(Ohh the grannies will lub it!). I kinda liked the tune in the background so hopped on-line to find out what it was and in my research managed to dig up this on youtube.
The track is called Hitchhikers Choice by Minilogue; it’s video is pretty much the same as the advert so I assume a lazy ad exec thought, wow that’s cool, I’ll get these guys to make my ad then pass it off as my idea! Job done.
It’s stop motion using a white board and the Swedish artist ljudbilden has a blog which can be found here

Regardless of lazy advertising executives the original video and tune are great. So here it is.
Enjoy.

Minilogue - Hitchhikers Choice



One Response to “Guys behind that Carphone Warehouse ad”

  1. alex Says:

    save to my Bookmarks :)

Leave a Reply